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My work as an intern in Weekend Sundries (a local brand from Singapore)
Given the responsibility to design prints for their upcoming collection. The process includes selecting a theme based on a trend forecast that aligns with Weekend Sundries aesthetic, creating print drafts with different colorways to propose, edit into repeated prints till the execution part.
Other tasks for this internship: creating collaterals design, creating social media content (photos & videos), and doing retail operations.
/Print trend and mood board proposal
/Decide on color palette based on theme and brand image
/Brainstorming ideas from kitchen photograph
/Create print artwork using Procreate
Finalize Prints in repeated pattern
(Using Photoshop)
1/1
/Final Print on Weekend Sundries Product
Print Illustration
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